Keyword Discovery - FAQ

Why are the analyze buttons disabled?

Analysis is only available on the Premium global database.

The KEI works on the premise that we know accurately the percentage of data we have, compared with the total number of searches globally. At this present time, there is no reliable source that can measure the total number of searches globally. As a results we are unable to calculate KEI on our historical database. The historical database contains data from June 2005 to present, which is over a year's worth of data. Analysis on the regional databases will be available soon.

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